Oct
2020
Blue moon: Avon x VDL Pantone Colour of the Year collection
I used to be huge into the whole Pantone Color of the Year thing.
In case you aren’t familiar with the Pantone Color of the Year, it’s a colour that influences everything from fashion to decor to graphic design, and more. Every year, Pantone, the colour authority, announces a new colour and for 2020 it’s PANTONE 19-4052 Classic Blue.
This shade embodies trust and confidence and is known to be calming while enhancing focus.
Already, just based on what I’ve been receiving this year in terms of beauty, there has been TONS of blue, so I can totally see how this shade has already influenced the beauty community.
There have been a few lines that celebrate the release of the colour every year (Sephora Collection used to do one every year) and this year it’s VDL’s turn. The Korean beauty brand released a collection based on the 2020 Pantone Color of the Year earlier this year (apparently this is the sixth Color of the Year collection with VDL). The collection is made up of primers, liners, eyeshadows, and more.
Avon sent me a few items from the collection to try out (as part of their collab with the Nature Collection brands), including the eyeshadow palette, an eyeliner, and one of the primers.
First up, the Pantone ’20 Expert Colour Eye Book 6.4 No.2 (C$68) is a cool-toned eyeshadow palette (they also offer it in a warm tone) with eight shadows and two face shades. These shadows comes in both shimmer and matte formulas and are a nice blend of shades to be able to create a variety of different looks. There is of course the star shadow in the Classic Blue which features glitter in it, but there are a variety of neutrals as well, making this palette very useable. The shadows also have a silicone-based formula and finishing powder to absorb sebum and hold makeup in place.
The palette comes housed in a beautiful casing which features the Classic Blue shade on the lid and a large mirror inside.
VDL also came out with a special-edition of their Lumilayer Primer (C$46) which helps to brighten skin and help your makeup last longer. Apply this on your skin prior to your foundation to help it absorb and maximize the wear. The formula is a light texture and contains fine pearl particles to give you a toning effect.
This primer is part of their regular line but features a special-edition cap in the Pantone Classic Blue shade. It also comes housed in a velvet blue box which makes it super luxe.
Lastly, the easiest way to sport Classic Blue is definitely an eyeliner. Thankfully, they have released the perfect eyeliner to help you achieve this.
The Pantone 20′ Multi Color Auto Pencil Liner (C$38) is available in five shades (with two blues) and is an automatic pencil eyeliner that can be used for subtle or bold looks. One end is the liner and the other features a smudger if you want to blend it out. This liner offers long-lasting wear and is water resistant. Just apply it and go about your day. There’s no smudging or bleeding once it’s set.
There are a variety of other products in this collection as well, and considering how I don’t typically reach for blues often, I actually really liked how these products applied. I didn’t see many of the products online on the Avon site any more but they are available on the Nature Collection one, so if you are interested in grabbing a few items, I would get on it. This collection actually launched back in the summer so it’s been out for a while now. Take a look online to see what they still have in stock though, as the quality is amazing and the special-edition packaging is super cute as well.
Have you tried any Pantone Color of the Year products?
Please note, products provided by PR. All opinions are my own.
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