Another day, another foundation.

Truth be told, it’s been hard lately deciding which foundation to reach for in the morning (sad story, I know). Lately, it’s been getting much harder since there are so many stellar ones out there. Take for instance Make Up For Ever’s new Matte Velvet Skin full-coverage foundation.

Officially released at the end of July, this foundation, available in a staggering 40 different shades, delivers a matte finish that will last you all day. Housed in a squeeze tube (meaning you control the flow of product), this foundation glides on the skin leaving you with a comfortable shine-free wear that isn’t heavy or cakey. In fact, it feels so natural that you’ll probably forget you’re wearing anything at all.

The brand gave me the option of choosing a shade and based off their shade chart I chose R230, which actually matched my skin nicely (it’ll look even better as I start to lose some of my summer colour). I have applied this with both a Beauty Blender and a domed foundation brush and it delivers a vibrant skin look almost instantly.

The formula of this foundation includes their innovative Flexi-Fit Complex that allows the lightweight, oil-free formula to bend and breathe with the skin. The amino acid-coated pigments adhere to the skin for long-lasting coverage that really does look flawless and natural on the face.

This foundation retails for C$48, which I find is about average for higher-end foundations. I do like this one better than their Ultra HD, which everyone seems to rave about (I just it doesn’t wow my skin – if that makes sense). I really loved how this made my skin look and feel (especially the feel part since it dries down nicely and doesn’t feel heavy). Next time you’re in Sephora I would definitely make sure you check this foundation out and even ask for a sample of it. I’m sure you’ll love it!

Also, check out my latest IGTV video where I did a first impressions on this foundation.

Please note, products sent by PR. All opinions are my own.

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