Okay, I’ll admit it.  I’m a shampoo and conditioner hoarder.  It’s not my fault though, it takes me a while to get through one bottle of the stuff (especially shampoo), that the bottles just seem to pile up and up.  To be fair, I do rotate the products depending on what I want that particular day.  Sometimes I like volume, other times I want it smooth and sleek; whatever the mood I’m in, I got a shampoo and conditioner for that.

I definitely like some brands more than others, but my all-time favourite is Pureology.  I’ve tried many different formulas from the 100 per cent vegan line (including their incredibly expensive Nano Works, which is fab by the way), so I was uber excited to find out they released a new product line.  Enter Strength Cure, which repairs hair after just one application.

The line is comprised of six products – shampoo ($29.50) & conditioner ($31.50), Fabulous Lengths ($35) serum for reducing breakage, Split End Salve ($27.50), and a masque ($49.15).  Each product has their anti-fade complex, which has UV filters, heliogenol, and vitamins C&E for colour retention, as well as Asta-Repair, which includes Astaxanthin, Keravis, Ceramide, and Arginine to heal, strengthen and protect from colour oxidation.

Pureology launched this line just in time for fall and winter, AKA colder weather.  I do have a problem with split ends and have to use a split end tamer after I wash my hair, otherwise my ends will frizz out.  I received these products about a month ago and have been using them religiously every time I wash my hair.  Most times I will just use the shampoo and conditioner, but sometimes I will switch it out for the masque for a more intense cleanse.  After, I always apply the Split End Salve and then the Fabulous Lengths serum which gives improved touch, shine and light reflection, as well as heat protection to prevent further damage.

As with any of the lines from Pureology, I always find my colour looks amazing, my hair feels soft, and I typically get lots of compliments on it.  It is a pricey brand, but honestly, I have tried many different hair brands and regardless of the price, this one really does rule them all.  Best of all, you don’t need a lot of product, so yes, it’s an investment, but really, can you put a price on great hair?

Are you going to try Pureology’s Strength Cure line?

Please note, this post contains products sent by PR. All opinions are my own.

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