So it’s no shocker that when it comes to all the rage right now in lip wear, it’s matte lip colour.

These aren’t new to the game, but it seems like more and more brands are coming out with their own formulas.  First it was prestige lines like Kat Von D and Anastasia Beverly Hills, now drugstore brands are coming out with their own versions.  One of the newest to the game? Revlon.

Revlon’s Ultra HD Matte Lipcolor is a line of eight different shades, ranging from pinks to reds to nudes.  These are 100 per cent wax-free and are a gel formula.  They apply lightweight, leaving you with high-def velvety matte colour.

I received two shades of these guys courtesy of London Drugs, the colours HD Obsession (a bright fuchsia) and HD Passion (a fiery red).  Like the MAC Retro Matte lip colours, it’s all in the brush when it comes to the application.  These feature a flat long brush which makes it easy to line your lips before fully applying the colour.  For both my swatches I didn’t even need to use a lipliner beforehand, the applicator does the job perfectly.

The colour goes on glossy but then dries to a matte finish, which literally lasts all day.  Think something similar to the MAC Retro Matte formula, but without that annoying canines that tends to ball up by hour eight.  Even after eating and drinking, the red one was still pretty opaque on my lips, even in the centre where it would tend to fade.

Also, these have the comfort factor of the Maybelline Vivid Mattes, which leaves you with creamy colour (not that annoying tight feeling that is common with matte lip colours), but much longer lasting than their drugstore counterparts.  Because of that, these should be seriously considered when it comes to finding the perfect matte liquid lip colour.

Between the formulation, comfort factor and longevity, these rank quite highly on my list of matte lip colours, regardless of price.  The only thing is I wish that they had a larger colour selection.  Let’s see some bold colours – purples, blues, blacks (okay, these aren’t that wearable, but that’s what I love about the Kat Von D Everlasting Lip Colours, since they have such a huge shade range).

I also want to note that these do have a fragrance, it’s a mango/vanilla scent, which I absolutely love, but if you have fragrance issues, I thought I would warn you.

Overall, if you are looking for a good matte lip, you need to check these out.  A coworker recently sent me an email saying that she couldn’t find the Maybelline Vivid Mattes yet at her local Shoppers, so I told her to look into these as well.  Honestly though, the more I have used these, the more I’ve just been loving them.  If you like the Maybelline ones (or even if you don’t), look into the Revlon Ultra HD Matte Lipcolors because I have to say these are better (sorry Maybelline, I still love the product though!).

Have you tried the Revlon Ultra HD Matte Lipcolours yet? What were your thoughts?

Products provided for consideration from London Drugs. All opinions are my own.

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