There’s no doubt about it, the power of bloggers is huge. There’s a reason that so many brands are pouring their advertising funds into other non-traditional forms of media. Why spend hundreds of thousands on a print ad, when they can just reach out to bloggers, who will simply do a review of a product, […]

It’s finally here. Every year there is one collection I look forward to the most: the Sephora + Pantone Universe Color of the Year collection. For those not in the know, every year Pantone, the world’s colour authority, releases the Color of the Year, which is a shade decided by colour influences.  Pantone’s colour experts […]

If there is one holiday collection I look forward to the most, it’s probably Too Faced. I’ve been fortunate to receive the Too Faced holiday sets for the past three years, so I just had to get my hands on 2015’s edition. This year’s holiday theme is Christmas in Paris and they totally nailed it […]