Bright eyed: IT Cosmetics Hello Lashes+ Volumizing Mascara with Lash Serum

I’ve always had hit or miss moments with IT Cosmetics’ mascaras.

You guys know I absolutely love IT Cosmetics in general as a brand but when it comes to their mascaras, I find some work for me and others just don’t. The original Hello Lashes is a favourite for lots of people, including many of my friends, but for me it’s just never worked out. So when the brand sent me their new Hello Lashes+ Volumizing Mascara with Lash Serum (C$33) I was looking forward to seeing if this formula would impress me.

IT Cosmetics Hello Lashes+ Volumizing Mascara with Lash Serum

Their new mascara is a volumizing mascara that also conditions lashes thanks to the added lash serum. This serum includes biotin, argan oil and jojoba oil to condition lashes so they are nourished while you’re wearing them. This serum with strengthen, moisturize, and nourish lashes while it’s applied and once it’s washed off you’ll notice healthier lashes over time.

This mascara features a similar 360-degree lash wrapping brush so every lash is coated in the mascara, as well as a ball at the tip of the brush to push lashes up, as well as coat even the tiniest of lashes.

 IT Cosmetics Hello Lashes+ Volumizing Mascara with Lash Serum  IT Cosmetics Hello Lashes+ Volumizing Mascara with Lash Serum swatches

I love the idea of this mascara and the fact that it nourishes your lashes, both while you’re wearing it and even after your remove it. Just like the original mascara though, this one didn’t really do much for me. I also just got a lash lift recently so if anything it just coated my lashes but I found it didn’t add much to them to make them stand out.

Now with that being said, I know some people who are ride or die over this mascara, so if you like the original then I think you’ll like this one too, especially since it’s healthier for your lashes.

Have you tried IT Cosmetics newest mascara?

Please note, all products provided by PR. All opinions are my own.

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